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Loyalty-Centric Brands: How to Win Customers Through Genuine Connection
In today's retail landscape, marked by relentless price wars, discount fatigue, and increasingly expensive external media campaigns, the only sustainable competitive advantage is forging an authentic, long-lasting bond with the customer.
See also
Long-distance Loyalty Run. How Do You Keep Up the Pace Over the Long Term While Running a Loyalty Program?
Loyalty Program as a Business Growth Gas Pedal. How Does a Business Make Money Through a Loyalty Program?
Building and Developing a Loyalty Program. In-house or Outsourcing – Which Model to Choose?
Inflation – a Test of Costumer’s Loyalty. Why Does a Loyalty Program Help in Times of Crisis?
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